GOOGLE VIEWS: Mobile Google

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Google is getting help from an unlikely source. Facebook (NASDAQ:FB) decided to use the Alphabet (NASDAQ:GOOG) (NASDAQ:GOOGL) company's app-indexing tool to help improve Google search results on Android devices. App indexing allows Google to link to Last month, Google announced a new open-source project called Accelerated Mobile Pages (AMP) that will enable articles from news publications to load almost instantly on smartphones and tablets. AMP has been in a technical preview since the announcement Here's something to look forward to in 2016: Faster Internet surfing on your smartphone. Google announced that its accelerated mobile pages project -- nicknamed AMP -- is set to go live next year, with the first mobile optimized pages from a variety of It's now a few weeks since Google announced Accelerated Mobile Pages. When the project was unveiled, there were just 30 or so partners on board and no indication of when AMP would be made available to everyone. Today Google reveals that the acceleration Google's initiative to make the Web load faster on mobile browsers will begin rolling out in early 2016, the company said Wednesday. Already, the search leader has secured commitments from some of the top news outlets, ad servers and analytics services Google revealed the "AMP" endeavor last month to accelerate mobile page-loading times, the slowness of which is a huge user bone of contention. It now says the fast-loading mobile pages will hit search results by early next year, and also gave more details .

Google has announced the upcoming debut of the Accelerated Mobile Pages (AMP) project, aimed at delivering fast-loading Web pages to mobile device users next year. The AMP project is an open-source initiative designed to increase the speed of Internet Consumers are increasingly turning to their phones, asking Google for trip ideas and YouTube to give them a preview of their upcoming vacation destination. In a recently released report focusing on the impact of mobile technology, Google analysts found Mozilla continues its investment in mobile products such as Firefox OS, and mobile apps for Google's Android and Apple's iOS operating system. According to Net Market Share, Firefox had a mobile usage share of less than 1% in 2015. Mozilla published the AMP was greeted at launch by a mixture of applause and hand-wringing from digital media experts, who alternatively hailed the measure as a much-needed remedy for sluggish mobile article pages or an effort from Google to dictate how the Web should be .